Fresh Beauty: Lotus Dream Serum Launch

Client:
Fresh Beauty
Key Team:
Fresh Beauty, Event Production Team, Influencer Guests

Exclusive event coverage for Fresh Beauty, documenting the launch of the Lotus Youth Preserve Resurfacing Dream Serum at an intimate island setting in Palm Beach. The imagery captured a curated guest experience of beauty and lifestyle influencers alongside immersive, lotus-inspired activations, reflecting the brand's sensory-led storytelling and elevated experiential approach.

Waterfront event deck with blue-and-white hydrangea floral arch, white bar stools and lounge seating overlooking Pittwater at the Fresh launch.
Fresh-branded blue cushions on a white lounge under a yellow awning, styled with white tulips and blue hydrangeas beside the water.
View from the deck through a window etched with the Fresh logo, moored boats on the bay framed by hydrangea-topped cocktail tables.
Fresh Lotus skincare range displayed on a mirrored plinth with the Fresh logo, framed by green and purple hydrangeas.
A classic white timber boat moored on the bay, seen through an arched window with misty headland behind.
Cream lounge styled with blue Fresh cushions beneath abstract wall art, gift boxes and skincare on an oval coffee table.
Hands holding Fresh Lotus Youth Preserve Resurfacing Dream Serum in its blue bottle before a Fresh-branded vanity mirror.
Guest in a pale blue knit tank and matching pleated pants wearing tortoiseshell sunglasses, leaning against a glazed doorway.
The floating Fresh pavilion on Pittwater under overcast skies, guests gathered on its deck beside a blue floral archway.
Wide view of the floating Fresh cottage on the bay, guests mingling on the deck between blue hydrangea arches and boats beyond.
Overhead view of guests gathered in the light-filled pavilion for a Fresh presentation, with product displays on round tables.

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38029095222
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