Carlos IGA Brand Activation & Conference Coverage

Client:
IGA Supermarkets
Key Team:
IGA Leadership Team, Retail Partners, Conference Stakeholders

Interstate commissioned coverage for Carlos IGA, part of IGA Supermarkets, documenting brand activations, supplier partnerships, and executive conference sessions at the Sheraton Grand Mirage Resort, Gold Coast, including an exclusive invite-only yacht activation. The imagery captured a blend of corporate, experiential, and hospitality environments across a multi-day programme for stakeholder communications.

Charter yacht moored at a Gold Coast marina at sunset, with the Southport city skyline reflected across calm water.
Group of eleven event staff in black uniforms and lanyards posing together in a bright resort lobby.
Sheraton Grand Mirage resort exterior at dusk, with white columns, palm trees and tropical landscaping beside a pool terrace.
Three women in evening gowns pose and laugh on a red carpet before a Cavallaro Retail Group and Carlo's IGA branded backdrop.
Guests seated at round banquet tables in an elegant ballroom lit by gold disco balls and tall candelabras during a gala dinner.
A male and female host in formal attire present on stage before a Cavallaro Retail Group and Carlo's IGA backdrop, framed by candlelight.

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